1.5 lakh lives are lost every year and many more are debilitated on Indian roads due to road crashes. This causes the families of victims with immense economic hardship and emotional trauma. According to the WHO reports, road crashes are one of the leading cause of deaths among the youth between the ages of 5-29 in India and worldwide.
To make our roads safe for all road users and to reduce the crash rates, every year “National Road Safety Week” is observed throughout the country. The focus of the activities of this week is to create more awareness among road users about the road safety and to emphasize good road using practices.
To observe this year’s 31st National Road Safety Week, Institute of Public Health in association with HKBK Group of institutions and Indian Degree College under banner of Safer roads Bengaluru initiative organised a bunch of activities from 14th to 17th of Jan 2020 at our selected stretch of road in Bengaluru. Signature campaign #IResolve4RoadSafety, Quiz on road safety for public and college students, Human chains at major junctions are the main activities among all other activities.
We were at all major junctions of the selected stretch of road from Hebbal to K R Puram throughout the Road Safety Week. A signature wall with student volunteers was present at all the junctions seeking public commitment for road safety. Around 3000 people committed for safer road usage through signing on our campaign wall. Quiz on road safety witnessed more than 5000 participation. Winners of the quiz were awarded with a ISI marked 2-wheeler helmets by #SaferroadsBLR initiative. We also engaged people through our social media platform Facebook and twitter for the broader reach.
A round-table discussion was organized in city on 27th Feb, 2019 by Institute of Public Health, Bengaluru with the support of AXA Business Services under the banner of ‘Safer roads Bengaluru’ initiative. This was organised to discuss the issues pertaining to the selected stretch of road, Hebbal to KR Puram, based on the recent study findings conducted by IPH in association with Padmashree School of Public Health & to chalk out effective interventions possible to improve practices and make this road safer. This round-table meeting witnessed the participation of individuals from varied fields, government officials, educational experts, public health experts and road safety experts giving their inputs and suggestions to develop effective interventions.
Retired IAS officer and Ex-transport commissioner, Shri Rame gowda, Additional commissioner of transport(Enforcement) and Director of Road safety authority Shri Narayana Swamy, Shri Rajesh K from Youth for Seva, Dr. Uma Shankar, Principal of Padmashree school of public health, Dr. Asha Abhikar, Deputy Director of state road safety authority, Dr. Gautham from NIMHANS, Dr. Thriveni B S, member of BBMP NCD prevention task force committee, Smt. Amrin Fathima, Program Manager, AXA Business services, Shri. Thirumala Rao C V, Retired Deputy director of public instruction, Dr. Manish Rao From Savior were participated in the discussion on the preliminary findings of the study and gave valuable inputs for the effective interventions.
A media briefing was also organised followed by the round-table.
Institute of Public Health under the banner of ‘SAFER ROADS BENGALURU’ initiative in association with Padmashree School of Public Health with the support of Bengaluru Traffic Police and Road safety authority had organized a road safety awareness activity to mark the national road safety week 2019 on 09th Jan 2019 at Hebbal junction.
As part of this awareness program, a human chain was formed. Students with effective messages on road safety approached two-wheeler riders who were not wearing helmets and four-wheeler drivers who were not wearing seat belts to pass on the message on the importance of wearing helmets and seat belts along with the other road safety measures. Students also performed small skits on the road when the traffic signal was in stop mode.
Dr. Pragati Hebbar, Faculty, Institute of Public Health, Dr. Uma Shankar from Padmashree School of Public Health, Shri. Praveen, Police Inspector, Hebbal Police station along with more than a hundred students participated in this event.
A Walkathon was organized on 17th Nov 2018 by the Institute of Public Health (IPH), Bengaluru in association with the Government Girls Junior College (High school section), Malleswaram, under the Banner of ‘Safer Roads Bengaluru’ to observe The World Day of Remembrance for Road Traffic Victims (WDR). the WDR is commemorated to remember the many millions killed and injured on roads, together with their families, friends and many others who are also affected.
Dr. C N Ashwath Narayan, MLA, Malleshwaram constituency participated as a chief guest for the event and flagged off the walkathon. Dr. Asha Abhikar, Deputy Director of State Road Safety Cell, Karnataka; Mr. Prathap Reddy, DySP – Road Safety Cell; Dr. Upendra Bhojani, Assistant Director of Institute of Public Health; and the Vice-Principal of Govt Girls College, Malleshwaram along with other Officials from Police and Transport department had participated and addressed the program. The event was witnessed by participants of more than 350 school and college students of Government Girls College and Padmashree Group of Institutions. As a part of the event, a candlelit vigil was observed to remember the victims of road crashes.
Representatives from the media were also invited for the event and 10 media houses (including 2 electronic media – TV 5 & DD) covered the event.
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